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Here are 15 insights I've learned after 100,000 Nudge downloads

The Cocktail Party Effect

Von Restorff Effect

Limited Recall

Anchors

Salience

Mere exposure

Von Restorff Effect

Distinctiveness

Stand out comms

Influence

Branding

Choice Paradox

Scarcity

Social Proof

Nudge 15(2).png

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